New Google Mobile app – an app with soul
After a relatively long wait, Google announced today that they have launched an update to their Google Plus iPhone app. As I type this post, my phone seems to be taking its own time in downloading the update which gives me the impression that this particular update is a fairly significant one. In fact, Google [...]
Content Marketing Friday: Hooking Boring Industries Up with Viral Bling!
Welcome to the return of 97th Floor’s Content Fridays! If you haven’t met me yet, my name is Colby Almond and I like to think of myself as a ninja when it comes to turning boring things into traffic. If you work in a “boring” industry and use that as an excuse for not marketing [...]
Build Natural Links Through Existing Marketing Strategies – Part II
With the newest Google algorithm changes, penalties have been taken on many websites for unnatural and artificial linkbuilding tactics. This update hit websites that used black hat SEO practices particularly hard, but it also affected many seemingly appropriate linkbuilding strategies. Because of these changes, careful, strategic, and natural linkbuilding is more important than ever. In [...]
Internet Censorship, Privacy and Net Neutrality Updates
It seems like Internet censorship, privacy and net neutrality are continually in the news these days and today is no different… Britain to Block Porn Sites The Prime Minister of Britain, David Cameron is reported to be announcing "network-filtering plan" that would target pornographic websites. Initially the campaign received little support from the Prime Minister [...]
50 Tips & Takeaways from BlueGlass LA
Last week I got the chance to attend the latest BlueGlass conference in LA. I’ve got to admit, when heading out to the US I had high expectations for this event having heard a lot of buzz around previous conferences they’ve held and you might have seen my interview with Chris Winfield ahead of the event. [...]
Overcrowded Industries – Content Marketing Friday
I read a great blog post the other day from Jason Acidre about Viral Marketing for Boring Industries. This kind of stuff is always right up my alley. Especially with some of latest Google updates, we should all be more focused on how to turn our content into something more spectacular. Heck, we ran Viral [...]
